What happens when human creativity goes head-to-head with artificial intelligence? Welcome to Marketer vs. Machine — a brand new series from Stream by Dealfront.
In each episode, Dealfront’s VP of Marketing Sam O’Brien faces off against an AI ‘CEO’ to debate the most pressing, polarizing, and downright painful questions in B2B marketing:
- Leads vs. pipeline
- Attribution vs. action
- Targeted outreach vs. mass blasts
- Hype tactics vs. proven strategy
No fluff. No filters. Just bold opinions, real talk, and a front-row seat to the future of marketing.
Let the fight begin.
Ready to level-up your marketing with battle-tested content strategies? Explore how Dealfront equips marketers with the tools to turn engagement into revenue: https://www.dealfront.com/solutions/marketing/
Follow Sam O'Brien: https://www.linkedin.com/in/samuelwobrien/
Connect with us: LinkedIn: https://www.linkedin.com/company/dealfront/ Facebook: https://www.facebook.com/getdealfront/ Instagram: https://www.instagram.com/getdealfront/ TikTok: https://www.tiktok.com/@dealfront X: https://x.com/getdealfront YouTube: https://www.youtube.com/@dealfront
![Sam O'Brien]()
Sam O'Brien
VP of Marketing at Dealfront
00:00 marketing's just spending money and crossing fingers. You need to invest in other channels which are not measurable. You're acting like buyers have changed. Let's make sure what we're bringing in is converting. Competitors bragging about thousands of leads per month. How many are engaging with my content? How many are moving through the project? People still want results. Let's not just go and chase this vanity metric. You're asking me to trust a vibe. The better strategy is to focus on.
00:30 The game has changed.
