Reach your ideal customers with B2B display ads
Target specific companies’ IP addresses with programmatic display ads so they see your ads even if they are working remotely.
Brands that trust us
Raise awareness with your ideal customer profile
Create brand or product awareness campaigns targeted to your most important account lists. Drive high-quality traffic to your website with less wasted ad spend.
Retarget companies instead of individuals
The B2B buyer journey often involves multiple stakeholders within a company. Dealfront Promote expands traditional remarketing by retargeting all decision-makers, instead of just the website visitor, to influence the entire buying committee throughout the deal cycle.
Automatically target open CRM deals
Convert more prospects into customers by advertising to the same companies your sales teams are pursuing. Dealfront automatically updates your list of open CRM deals so that you can keep your brand or product top of mind with campaigns targeting them, nurtured leads, and prospects.
Frequently asked questions
What type of campaigns can Dealfront Promote support?
What type of ads can we run?
Standard Display banners. These are; 120x600, 160x600, 300x250, 300x600, 728x90, 970x250
Both .jpg and .png are supported.
Where will my ads be shown?
How can you target specific companies?
Promote is fundamentally powered by IP data. This means our primary targeting capability is to target organizations via their IP. Additionally, we are able to target by 3 location types:
- Global: No location targeting
- Region: Targeting EMEA, AMER or APAC
- Country: Targeting any country
Please note that ads will only be shown to the IPs of companies that fall into their selected region.
Are you able to target specific individuals/job roles?
No. For the time being, with Dealfront Promote you can only target companies.
Does Dealfront Promote use third party cookies?
How can you reach people working remotely?
At Dealfront, we track dynamic and static IPs and then match them with a custom database. In most cases, companies have static IP addresses, while households have dynamic IP addresses.
WWe use multiple commercially available databases. Also, our engineering team has developed algorithms to combine commercially available databases with our own proprietary database effectively. Our proprietary database focuses on identifying cases that are not possible based on commercially available or public data sets.
Our database receives a constant stream of updates from multiple data sources to stay up to date when ownership of IP addresses changes. This allows us to identify companies even if the dynamic address is allocated for them for a short period, like when their employees visiting your website are working remotely.
We do not have a list of accounts, how can we start?
Identifying your target accounts and building your list starts with Dealfront. Then, you can use Target to create your list. Use the filters to find companies that match your ideal customer profile or other desired target audience and add them to a list.
AAlternatively, within Web Visitors, build a Custom Feed filtering on signals you think reveal the type of company you would like to target and click “add to list”. This can be done on a company level too.
How many companies can we target?
Depending on the size of the companies, the minimal amount of companies to target in a single campaign could be as low as 20. The maximum number of companies that can be targeted with Promote is 50,000.
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