The Sales Stoic

May 16th - Don’t let frustration get the best of you

8 min

“If you don’t want to be hot-headed, don’t fuel the habit. Start by staying calm and tracking the days you’ve kept your cool. I used to lose my temper daily—then every other day, then every third or fourth. If you make it to 30 days, be grateful! Habits weaken before they disappear.” - Epictetus

Bad habits don’t vanish overnight, they fade with consistent effort.

Losing your temper? Start tracking how many days you stay calm. One day turns into two, then a week, then a month. Over time, composure becomes your default.

In sales, pressure is constant: difficult prospects, missed targets, unexpected setbacks. But reacting emotionally can hurt relationships and credibility.

What if, instead of just tracking sales, you measured resilience? Can you go 30 days without losing your cool?

Every day you don’t react negatively is a win.

Actionable tips:

  • Start a simple log and count how many days you go without losing your temper during stressful calls or meetings. Celebrate the small wins.
  • When you feel your frustration building, use a grounding technique. Take a deep breath, step away for a moment, or count to ten before responding.
  • At the end of each week, review how often you stayed calm. Recognise the improvement, no matter how small, it’s all about building momentum.

Remember you will die.

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Connect with We Have a Meeting: LinkedIn: https://www.linkedin.com/company/we-have-a-meeting/ Website: https://www.wehaveameeting.com/

Disclaimer:

The Sales Stoic draws inspiration from the profound wisdom of Stoicism as presented in Ryan Holiday's "The Daily Stoic." As avid readers & fans, we deeply respect the work of Ryan Holiday, and acknowledge the significant impact of Stoic philosophy on our own approach to sales and life.

While The Sales Stoic applies the core principles of Stoicism to the unique challenges and opportunities faced by salespeople, it is an original work with its own distinct voice and focus. We aim to build upon the timeless wisdom of Stoicism to empower sales professionals with practical guidance and actionable insights for success in their careers and personal lives.

  • Jack Frimston

    Jack Frimston

    Co-Founder at We Have a Meeting

  • Zac Thompson

    Zac Thompson

    Co-Founder at We Have a Meeting

We usually end the episode of the sales stoic with remember you will die. And do you? I remember. And we're going to start because it's momentum. Momentum more. Very good. 16th of May. Build momentum one day at a time. Let's do it. One day more. One day more. You are getting better at singing. Not good. Better.

I'm going to buy you a get well card not because you're sick but because you need to get better. When you wrote that you've a be better. Yeah. Yeah. If you don't want to be hot headed don't fuel the habit. Start by staying calm and tracking the days you've kept your cool. I used to lose my temper daily then every other day then every third or fourth. If you make it to 30 days be grateful. Habits weaken before they disappear.

When you can say I didn't lose my temper today or yesterday or for months, even under pressure, you'll know you've grown stronger. Easy for me to say. Epic Tetus. Beautiful guy. Good. I can't remember the last time you got angry. I remember I bought you a lovely gift once and you got mad actually. But we'll move on from that. I want to, can you sit nicely please actually sit up straight properly. Was I slouching? Yeah, you were slouching. love. You used to get in trouble for that at didn't you? Sorry.

When we spit it out. Yeah, I'm going to tell you when I sag do and with some of my other friends and ramen, a mutual friend was there and the waitress walked past him when set up properly. You slouching in a restaurant, which I just thought was brilliant. I'm going to tell you a story. OK. And we're going to say it was set in the stoic times and a father, a son and a horse. ⁓ no. Father, son and a horse are walking through the markets in this video. You haven't. Have you heard this?

No, you're going to really like this. Okay. Father, son and a horse are walking through the market and the father is holding onto the horse and so is the son. They're walking through the market, holding this horse and the people in the market, the bypassers are going, what a waste that that horse was put on this earth to carry people and carry luggage and carry things and they're just, they're just walking with it. What a waste. And he hears them and he thinks, maybe they're right. So the father gets the son.

the boy and he puts him on the horse and he continued walking and then they hear the bypass again they go that old man he's got his young son that's fit and healthy and that old man he's walking poor him poor him and he goes yeah maybe my son's young and fit he should be walking so they get on and he swaps around and the son walks and the father gets on and he goes god god lazy lazy the poor young boy the poor young boy is having to walk while that

old man is riding the horse. And it's like, I can't get this right. So anyway, they get to a bridge and he thinks, right, I know what I'll do is I'll get, I'll get the horse, we'll lift the horse up and they walk over this bridge and they're both the son and the man and they're holding this horse and it kicks and it falls into the water. And there's an old man at the end of the bridge. goes, the idiots, the idiots, shouldn't have been carrying the horse. They should have both been on the horse riding over the bridge. And

And the moral of the story is you can't please all of the people all of the time. There are always going to be people. Yeah. It's nice. I knew you'd like that. There's always going to be people that are saying you're doing it wrong. You're not doing it the right way. Oh, mate. The amount of times and it's a book bearer of mine. I've said it a million times, but I'm going say it again. The thing in the comments, it's just still going on and it drops my head in. People post.

here's a thing that works for me and I'm really happy about it and I'm having success with it. People in the comments are like, that wouldn't work for me. Or, no, not even that wouldn't work for me, that wouldn't work. And I'm saying, no, no, you have to put for me, the end of it, that's the bit you're missing. You have to put it in there. And that's what it's becoming now. It's becoming a thing of here's my great business idea, here's my great sales strategy, here's my great marketing strategy. Yeah, yeah, that wouldn't work. The Jaguar thing, like when Jaguar came out,

How many people are suddenly like experts in branding and labeling? The thing with Donald Trump bollocking Zelensky in the White House. I didn't realize how many political correspondents and behavioral analysts I've got on LinkedIn. Like how, it's just mad. And I think that is potentially an issue with suddenly all the world's opinions are now your opinions. Yeah, I know. It's just a, it's just a strange world where you're allowed to have opinions on everything.

and you actually think people care. Yeah. And then people must accept them as fact. got on the train the other day to go home and there was a drunk woman and she, uh, she was shouting at a stranger and she went, yeah, I get it. But opinions are like assholes. We've all got one, but you wouldn't want to lick one. I don't think that is the phrase that put that people say. That's necessarily true either. No, no. If you're a, we'll put the, yeah. Um, so I think it's about like knowing how do you.

So then this is probably nice. How do you, because you get people in your comments, or no, you don't get many people commenting on your stuff, you? But when people do comment on YouTube and LinkedIn and stuff like that, saying that wouldn't work. How do you deal? Because I've started to see a few more recently of like, and you get the twins, somebody commented on one of my videos recently, going, I shared a video of a cold call and they said, this is an example of what not to do, right? And you feel yourself and then I'm better at it. can actually laugh and go,

That is good. That's actually quite funny. There was a guy once that said, you guys have just just stolen Benjamin Denha's style. And I said, what style? And he went exactly. He set me up there. But how do you deal with any like negative or when people are trying to seep in with their opinions that pissing you off? To be honest with you now, I'm probably at a point where it mostly doesn't affect me. And I've built this wiring where if things do get in and affect me.

I've got the ability to kind of wonder why and then highlight, okay, that's the thing that I need to work on. That actually bothered me so much. That's a bit that I need to work on. And even like me and my wife, we've got a thing where we'll talk about, that bothered me. And then the other one will say, what story are you telling yourself about? Like what story are you yourself about it? And we do, and we're having like little disagreements as well in a drive, but we've like, had to rush all the kids into the car and then suddenly it all calms down.

what are you telling yourself now then what's the story? And we'll suddenly break down the story and work through it like that. But yeah, I think there's a lot of different opinions out there and a lot of different things that people put forward. And the thing that I would advise people to do, it's gonna sound very, very nerdy, but if you put a really strong opinion into Chet GBT or Claude and you say, let's have a Socratic dialogue like Socrates would who...

was the main influence behind the Stoics. So a Socratic dialogue would be, you've got to try and persuade me that my opinion is maybe not as hardwired as it seems using only questions. So I've got an opinion, I'm to go into Claude or chat GBT and I'm going to say, Cole calling is dead. Let's have a Socratic dialogue around it. And it's going to try and persuade me just using questions. It's not going to use any factual things or try and really push me, but can you defend questions with questions?

It's a really good stance to have. mean, the best place to start with this is that wouldn't work for me. When you say work for you, what do you mean? do you mean? Like starting from that point, when you say work, what do you mean? Like, because so many of these things are subjective. And actually the thing that we probably need to take away is not that we know everything, but the reality is we probably know nothing. Yeah. Very beautiful. Very beautiful. And I thought this whole conversation was beautiful because obviously you are somebody that used to struggle with your temper. So thank you for being so honest and open on this episode.

I'm a recovering Angerholic. I'm your Jack Frimston. I've been Zack Thompson. Remember you'll die. Light, light, action.

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