In her capacity as the Product Marketing Team Lead at Dealfront, Natasha has been responsible for planning and implementing GTM strategies, on a multi-channel and multi-market scale. Her goal? To align the teams and prepare the organization for major product launches, continuing with marketing tactics that drive product adoption, forming usage habits, ensuring customer retention and account expansion.

Before coming over to Dealfront in 2022, her diverse professional history was focused on product marketing, product management, and project management in both B2B and B2C. If you’d like to reach out, you can find her on LinkedIn.